On this week's edition of the video blog, we're talking about one of my all-time favorite lines that we hear in the office or sometimes when I'm out speaking, and that's "I don't believe in chiropractic."
Now, I always get a good kick out of that one, because I know that I'm a chiropractor. I know that I'm real, I'm tangible, and you can touch me. So, I know that chiropractic exists, and I know that you don't have to believe in me, because I'm not a leprechaun. I'm actually a real person. I'm a chiropractor.
I think what people are saying is, they're really exploring the myth that they don't believe in what chiropractic does. I think part of that comes
from people not understanding.
So, again, I always come back to this concept, this idea that if I'd met you on the street and I asked you how important was your brain communicating with your body for your organs, for your cells, and for your body to be healthy, grow, and be vital, what would you say? And the answer would be, "Important." So people don't understand that a clear brain-body connection is the requirement and that chiropractic addresses that requirement.
So, much like the law of gravity, people can jump off the roof and say, "I don't believe in gravity." It really doesn't matter, because reality exists. A is A and one plus one equals two. There are natural laws.
There's truths that we can uncover, that we can explore, and when we find something that's real, that's true, applying a strategy to achieve that is what we
need to do. So if we uncover that the brain-body connection is a requirement, then you don't need to believe in chiropractic.
The only question is, can chiropractic help maintain the integrity of the spine and the nervous system?
And there's plenty of research, case studies, neurological science research, joint [apprentation], physiological evidence and research to really point to, not just to mention the idea of logic and reason, that chiropractic specifically addressed to the spine and nervous system, can help maintain that system.
Now, am I saying that chiropractic is a cure, a fix, a treatment for a symptom condition? No, absolutely. I'm not sure that we have the evidence to support that.
All we need to do is communicate to people that the requirement is a clear brain-body connection, and that chiropractic is the best strategy to fulfill that requirement.
Until next time, you have to live it to lead it.